From Aerospace to Alpine. We are bringing precision science to the mountain.
Engineered to Disrupt.
Our Origin
The Industry Stopped Innovating. So We Started.
Landrac was born out of dissatisfaction. We looked at the snowboard market and saw a stagnation of technology masked by marketing hype. We saw exorbitant prices for outdated materials, a lack of true customization, and a disconnect between price and performance.
We realized that "Premium" had become a label for the expensive, not the exceptional.
Landrac was founded to challenge this status quo. We are here to replace intuition with calculation, and marketing gimmicks with tangible engineering.
Who We Are
Engineers First. Skiers Second.
Our DNA is different. The Landrac engineering team does not come from the traditional outdoor industry. We hail from Automotive OEMs, Aerospace, and Advanced Materials Science.
Sustainability
Innovation with a Conscience.
We believe that the future of snowboarding depends on the future of our planet. Our engineering approach extends to our environmental footprint.
Our Mission
Democratizing Performance.
At Landrac, we believe "Value" is a mathematical ratio between performance and price.
Our mission is to lower the cost of high-end technology through innovation and scale. We develop cutting-edge tech in our flagship labs, but we don't keep it locked there.
Top-Tier Innovation: We push physics to the limit with our Vertex and Synthesis series.
Trickle-Down Tech: Once perfected, we scale these technologies to democratize them. This ensures that even our entry-level Land Tour series benefits from flagship-grade fluid dynamics and geometry.
High-tech should not be a luxury. Whether you are a professional athlete or a first-time rider, a Landrac board guarantees that you are riding on the absolute best engineering your budget can buy.
The New Standard is Here.
We are Landrac. We are here to provide the technology you didn't know you needed, at a value the industry said was impossible.
Ride the Science.